Creator AnalyticsTrack every creator metric in one place.

Virlo is a creator analytics platform that tracks creator metrics across multiple accounts — performance analytics, audience growth trends, and video engagement for TikTok, Instagram Reels, and YouTube Shorts, in a single dashboard.

1,700+ teams trackingMulti-account in one workspace3 platforms

One account per dashboard does not work at scale

TikTok, Instagram, and YouTube each give you their own analytics for your own account. Manage more than one creator and the work turns into tab-switching and spreadsheets.

No multi-account view

Native analytics show one account at a time. If you manage several creators or client accounts, no single screen compares them, so nobody can see which account is actually pulling its weight.

No cross-platform roll-up

The same creator posts to TikTok, Reels, and Shorts. That is three dashboards, three definitions of a view, and no combined picture of audience growth or engagement.

Raw counts hide the signal

A 500K-view video from a 1M-follower account is normal. The same 500K from a 10K-follower account is a breakout. Without creator-relative scoring you cannot tell them apart.

Short data windows

Native analytics cap how far back you can look, so long-run audience growth trends disappear exactly when you want to report on them.

From scattered tabs to one creator dashboard.

Add the accounts you care about once. Virlo keeps the metrics current and tells you when one of them breaks pattern.

1

Add the creators you manage

Add any public TikTok, Instagram, or YouTube account — your own, your clients’, or competitors you want to benchmark against.

  • Any public account, no login from the creator
  • Mix owned and competitor accounts in one view
  • Group accounts by client, brand, or niche
2

Virlo tracks and scores every post

Virlo collects video-level metrics for each account on a schedule, scores every post against that creator’s own baseline, and builds the audience growth curve behind it.

  • Video-level views, likes, comments, shares, engagement rate
  • Outlier scoring against each creator’s own baseline
  • Follower and audience growth tracked over time
3

Compare, alert, and export

Rank every account side by side, get an alert when a post breaks out, and export the numbers for a client report.

  • Side-by-side account comparison on one screen
  • Alerts to email, Slack, or Discord
  • Export to CSV, Excel, JSON, or PDF

The creator metrics Virlo tracks

Performance, audience, and content — for every account in the workspace, on every platform.

Performance Analytics

Video-level performance for every account.

Views, likes, comments, shares, and engagement rate per video, rolled up per account and per platform. Each post is scored against that creator’s own baseline, so a breakout reads as a breakout whatever the follower count.

  • Per-video and per-account engagement rate
  • Creator-baseline outlier scoring
  • Posting cadence and best-performing formats
Audience Growth

Audience growth trends you can report on.

Follower counts tracked over time per account and per platform, so you can show whether a change in content moved the curve — not just whether one video did well.

  • Follower trend per account and per platform
  • Growth compared against niche benchmarks
  • History that outlasts the native 60-day window
Multi-Account

Every account you manage on one screen.

Agencies and creator teams run many accounts at once. Virlo keeps them in one workspace, ranks them against each other, and sends an alert when any of them breaks pattern.

  • Many accounts in one workspace
  • Group by client, brand, or niche
  • Shared team views and saved filters

1,700+

Teams using Virlo

3

Platforms per creator

Multi-account

One shared workspace

CSV / PDF

Client-ready exports

Who uses Virlo for creator analytics?

Anyone whose job depends on more than one account performing.

Agencies managing client accounts

Track every client account in one workspace, compare them side by side, and export a client-ready report without opening three native dashboards per account.

Creator teams and talent managers

See which creators on the roster are growing, which posts broke out, and which formats carry across TikTok, Reels, and Shorts.

Brands with several owned accounts

Roll up regional or sub-brand accounts into one view, benchmark them against each other, and find the content that works in every market.

Solo creators going multi-platform

Post the same video to three platforms and see where it actually landed, with engagement scored against your own baseline instead of a raw view count.

Everything you need to know

Virlo tracks TikTok creator metrics for any public account: views, likes, comments, shares, engagement rate per video, posting cadence, and follower growth over time. It does the same for Instagram Reels and YouTube Shorts, so one creator is one row instead of three dashboards. Other tools in this category include Pentos, Socialinsider, Metricool, and HypeAuditor. Virlo differs by scoring every post against that creator’s own baseline and by covering all three short-form platforms in one workspace.

Still have questions?

Talk to the team

Put every creator account on one screen.

Join 1,700+ teams using Virlo to track creator performance, audience growth, and video engagement across TikTok, Reels, and Shorts.

Free trial included. Paid plans from $49/mo. No long-term contracts.