Social Listening for TikTok, Reels & Shorts
Virlo watches every short-form feed around the clock, finds the videos beating their creator's usual views in each client's niche, and turns them into hooks, scripts and briefs your team can ship this week.
“Our high hit rate is dependent on Virlo's outlier score data.”
4.9 on G2
Trusted by 1,700+ teams, including marketing agencies worldwide
Campus Launch
From client brief to viral ideas, in three steps
Set Virlo up once per client. It keeps researching after you close the tab, and sends what it finds to your team.
Set up a Content Research Agent
Describe the client's niche in one sentence. The agent writes the keywords, scans TikTok, Reels, Shorts and Meta Ads, and ranks every video by how far it beat its creator's usual views. Run it once, or leave it on and it refreshes daily, weekly or monthly.
- Keywords and exclusions written for you
- Ranked by virality score, not follower count
- One agent per client, on its own schedule
Ask Vee (Copilot) for hooks, scripts and creators
Vee reads every agent you run. Ask for creators in plain English, get the hooks behind the top videos, or turn a winner into a script in your client's voice. Every answer links back to the source videos.
- Creator search in plain English
- Hook and format breakdowns with sources
- Scripts and briefs in the client's voice
Send it to Slack, Telegram and Notion
Tell Vee where your team works. It sends weekly digests, breakout alerts and new outliers to Slack, Telegram, Notion, Gmail, Sheets, Discord, Teams and Outlook, so research is waiting before the Monday stand-up.
- Weekly digests per client
- Alerts on breakouts and follower spikes
- No dashboard to check
Outliers across your agents
Most viralLast 30 daysAll platforms
@rajandroh
14 Aug 2026
@dianeruggiero
22 Jun 2026
@cambr0wn
03 Apr 2026
@simply.crystalchanel
23 Aug 2026
@b.palmer_
20 May 2026
@hairbytonyat
18 Aug 2026
@ampdfitnessnj
28 Aug 2026
@kearmeout2
04 Sep 2026
All research, weekly digest
Every Monday at 9:00, top outliers from every client agent
Alert me when a tracked creator breaks out
A breakout, a follower spike, or new videos
Deliver to
Slack
Telegram
Notion
Gmail
Discord
Sheets
Teams
OutlookVirloAPP#client-fitness · 9:00Weekly digest: top outliers in Fitness UGC
@cambr0wn798.5K views46@rajandroh4.5M views24@b.palmer_3.9M views23Built for agencies & marketers that ship short-form every week
One Virlo account, one research agent per client. Many agencies run 15+ client niches from a single workspace.
The research your strategists do by hand, running on its own for every client
Weekly planning
Fresh outliers for every account manager before the brief is due.
New client onboarding
Map the category and the competitors before the kickoff call.
Pitch preparation
Walk into the proposal with the formats already winning in their niche.
Creator scouting
Shortlist UGC creators by real outperformance, not follower count.
Everything your strategists used to open ten tabs for
One workspace for organic short-form and paid social research, across TikTok, Instagram Reels, YouTube Shorts and Meta Ads.
Outlier detection
Every video is scored against its creator's usual views, so a creator who usually gets 13.8K views and suddenly does 147K ranks above a big account having a normal week.
Tracking Center
Follow competitors, clients and creators. Virlo checks them on a schedule and tells you when one breaks out.
Competitor search
See what any competitor posts and which videos win
Hook & script analysis
The opening line and structure behind each winner
Meta Ads Library
Competitor ads by keyword, with run time
TikTok Shop videos
The product videos that are selling
Trending sounds
Audio gaining use in your niche
Hashtags
The tags attached to the top videos
Posting-time heatmap
When the outliers in a niche went live
Exports
PDF, Excel, CSV and JSON, no seat needed to view
How we helped this agency owner generate 11M views in less than 28 days for 1 client
Matt Berman runs Emerald Digital, the agency behind campaigns for Heineken and Hennessy. He pointed the Virlo API at his AI agent and built The Monday Drop in a weekend. Every Monday it turns each client's outlier videos into hooks and scripts in their voice. He has since sold the system to several brands.
Matt BermanPresident and Co-founder, Emerald Digital
Last 28 days
11,645,949 views
LinkedIn post
0K+
Marketers and creators using Virlo
0+
Teams on Virlo
0M+
Videos in the research library
“Virlo gives our content team insane visibility into what short-form video concepts are working in our niche. Our high hit rate is dependent on Virlo's outlier score data.”
“The Monday Drop is now a core part of our business powered by OpenClaw and Virlo.”
Matt BermanFounder“Most trending formats hit TikTok / Shorts first, then they spill over to X. By the time it's obvious here, you're late. You need to be positioned before that shift. This is how I use @virlomain to track what's accelerating.”
@adxtyahqGrowthStart free for 7 days. Scale with your client list
Every plan includes Content Research Agents, Vee Copilot, account tracking and data exports. A research agent run costs 100 credits.
Starter
Solo operators and freelancers
$0 for 7 days, then
2,000 credits a month
Start for $0- Realtime data queries
- 24/7 content research agents
- CTA, script, format and hook analysis
- Track competitors, clients and yourself
- Integrations for WhatsApp, Notion, Gmail and more
- Excel, CSV and JSON exports
Pro
Most agencies start hereGrowing agencies and teams
$0 for 7 days, then
12,000 credits a month
Start your Pro trial for $0Everything in Starter, plus
- 3 team seats included, extra seats $10/mo
- Performing Meta Ads Library
- Slack and Discord alerts
- Beta access to new features
- Priority support
Enterprise
Custom builds for larger teams
Custom
Custom credit volume
Get started for freeEverything in Pro, plus
- Custom seats and credits
- Custom integrations
- Founder support
- Dedicated account manager
Building on Virlo data? API pricing is usage-based, pay as you go.
Virlo API
The API is a separate product from the Virlo app, so you don't need a Virlo subscription to use it. Pull the same short-form data into your own tools and agents, and pay only for the requests you make.
- No Virlo subscription needed
- Pay as you go from a balance that never expires
- 25+ endpoints for trends, creators and hashtags
- MCP server for AI agents
Questions agencies actually ask
Yes. Set up a research agent per client, send digests and alerts to each client channel, and export branded reports for stakeholders. Many agencies run 15+ client niches from a single Virlo account.
@cambr0wn
03 Apr 2026
@rajandroh
14 Aug 2026
@b.palmer_
20 May 2026
@ampdfitnessnj
28 Aug 2026
@dianeruggiero
22 Jun 2026
@kateeeeee894
13 Aug 2026
@simply.crystalchanel
23 Aug 2026
@kearmeout2
04 Sep 2026
@cambr0wn
03 Apr 2026
@rajandroh
14 Aug 2026
@b.palmer_
20 May 2026
@ampdfitnessnj
28 Aug 2026
@dianeruggiero
22 Jun 2026
@kateeeeee894
13 Aug 2026
@simply.crystalchanel
23 Aug 2026
@kearmeout2
04 Sep 2026
Find next week's viral ideas before your competitors do
Launch a research agent for your first client today. It keeps working after you log off.