Free Relatable Hooks That Went Viral
Relatable hooks describe a moment the viewer has lived, so they see themselves in it.Relatable hooks make up 5.7% of the 1.7M+ hooks Virlo tracks, and 24.9% of them became outliers.
Do relatable hooks work on TikTok?
Relatable hooks became outliers 24.9% of the time across the 1.7M+ hooks Virlo tracks. The average across every hook type is 19.0%, so relatable hooks win more often than most.
Relatable hook examples from TikTok
Showing 24 of 31 hooks
Free relatable hook templates to steal
Each one comes from a hook on this page that went viral. Swap the words in brackets for your own topic.
If your [thing your buyer owns] somehow only has [old way], but [tiny annoying failure], you might just want to switch to one of these before the discount ends.One day you'll look back at your old [photos/work] and realize a lot has changed... But some things stayed the same...the most random [your niche] hacks change my life everydayThere's someone out here that needs to talk to the [owner/manager].When you are [trait your audience has]My [kid] is [busy] right now, so it's the perfect time to [task]. Let's go.If your [problem 1] looks like this and your [problem 2] looks like this, you're not [blame they feel], babe. You just have [real cause].When people ask me if I'm good at my job I just show them this video:Find hooks like these in your own niche, in 30 seconds
Every hook on this page came out of the same library your marketing agent searches, so it can do this for any niche you type.
01
Type your niche and hit start
Your marketing agent starts watching your niche on TikTok, Instagram and YouTube, and keeps watching after you close the tab.
Your niche
“matcha drinks for gym girls”
02
Ask for the top hooks
It pulls the hooks from the outliers in your niche, out of the same library as this page, with the video behind each one.
You ask
“give me the top hooks in my niche”
03
Ask for a script
It writes the script in your voice, from the hook to the CTA, so you can film it today.
You ask
“write me a script for hook #1”
Questions about relatable hooks
Relatable hooks describe a moment the viewer has lived, so they see themselves in it. Every example on this page comes from a TikTok video that went viral with one.
Relatable hooks became outliers 24.9% of the time across the 1.7M+ hooks Virlo tracks. The average across every hook type is 19.0%, so relatable hooks win more often than most.
Start from one that already went viral. Every card on this page has a fill-in-the-blank version, like "If your [thing your buyer owns] somehow only has [old way], but [tiny annoying failure], you might just want to switch to one of these before the discount ends.". Swap in your own topic, keep the structure, and film your own video.
Start for $0 and type your niche. Your marketing agent watches your niche on TikTok, Instagram and YouTube, and when you ask for the top relatable hooks in your niche it pulls them from the outliers it found, with the video behind each one.
Get the top hooks in your niche every week
Your marketing agent watches your niche on TikTok, Instagram and YouTube, then hands you the hooks from the videos that took off.