Free Story Hooks That Went Viral

Story hooks start a story and hold back the ending.Story hooks make up 8.1% of the 1.7M+ hooks Virlo tracks, and 18.7% of them became outliers.

Do story hooks work on TikTok?

Story hooks became outliers 18.7% of the time across the 1.7M+ hooks Virlo tracks. The average across every hook type is 19.0%, so story hooks win a little less often than most, and they still show up in some of the biggest videos on this page.

Story hook examples from TikTok

Showing 24 of 26 hooks

Free story hook templates to steal

Each one comes from a hook on this page that went viral. Swap the words in brackets for your own topic.

[name] doesn't know: - [the big surprise] - [a funny small detail]
This year, instead of [usual tradition], I [new thing your product lets you do].
Yo, so I got a free sample of [product everyone is talking about].
I got to experience the [brand] [event/activation] right here in [city].
come with me to [place] except in every clip the [thing] gets [harder]
First time [doing a basic thing] at [age] years old :(
I ordered some [product] and they just got here, so we're gonna unbox them.
I have a [long shift] at [specific place]. Here's everything [person] packed me to [eat/use].

Find hooks like these in your own niche, in 30 seconds

Every hook on this page came out of the same library your marketing agent searches, so it can do this for any niche you type.

01

Type your niche and hit start

Your marketing agent starts watching your niche on TikTok, Instagram and YouTube, and keeps watching after you close the tab.

Your niche

“matcha drinks for gym girls”

02

Ask for the top hooks

It pulls the hooks from the outliers in your niche, out of the same library as this page, with the video behind each one.

You ask

“give me the top hooks in my niche”

03

Ask for a script

It writes the script in your voice, from the hook to the CTA, so you can film it today.

You ask

“write me a script for hook #1”

Questions about story hooks

Story hooks start a story and hold back the ending. Every example on this page comes from a TikTok video that went viral with one.

Story hooks became outliers 18.7% of the time across the 1.7M+ hooks Virlo tracks. The average across every hook type is 19.0%, so story hooks win a little less often than most, and they still show up in some of the biggest videos on this page.

Start from one that already went viral. Every card on this page has a fill-in-the-blank version, like "[name] doesn't know: - [the big surprise] - [a funny small detail]". Swap in your own topic, keep the structure, and film your own video.

Start for $0 and type your niche. Your marketing agent watches your niche on TikTok, Instagram and YouTube, and when you ask for the top story hooks in your niche it pulls them from the outliers it found, with the video behind each one.

Get the top hooks in your niche every week

Your marketing agent watches your niche on TikTok, Instagram and YouTube, then hands you the hooks from the videos that took off.